Word of the day: Ingeminate

Ingeminate

[in-JEM-ə-neyt]

Part of speech: verb

Origin: Latin, 16th century

1mRepeat or reiterate (a word or statement), typically for emphasis.

Examples of ingeminate in a sentence

"The mayor learned to ingeminate the main points in her weekly addresses to make sure they were understood as clearly as possible."

"Before they left for the weekend, Laura’s parents ingeminated they did not want a party thrown in their absence."

About Ingeminate

“Ingeminate” is based on the Latin “ingeminō,” meaning “to repeat” or “reiterate.”

Did you Know?

Most people ingeminate, or repeat, an important point any time they need to drive it home. However, we tend to experience more ingemination (the noun form) in front of our TVs and other screens than anywhere else, because that’s where we encounter advertising. One advertising theory holds that an audience must see a message seven times before they internalize it, which explains why sometimes the same ad will appear during every commercial break in a program, or across multiple forms of online media. Advertisers ingeminate to keep the brand in the forefront of the customer’s mind.